jQuery.fn.liScroll = function(settings) {
	settings = jQuery.extend({
	travelocity: 0.07
	}, settings);       
	return this.each(function(){
		var $strip = jQuery(this);
		$strip.addClass("newsticker");
		var stripWidth = 0;
		var $mask = $strip.wrap("<div class='mask'></div>");
		var $tickercontainer = $strip.parent().wrap("<div class='tickercontainer'></div>");			     
		var containerWidth = $strip.parent().parent().width();  //a.k.a. 'mask' width   
		$strip.find("li").each(function(i){
			stripWidth += jQuery(this, i).width();
		});
		$strip.width(stripWidth);
		var defTiming = stripWidth / settings.travelocity;
		var totalTravel = stripWidth + containerWidth;
		function scrollnews(spazio, tempo){
			$strip.animate({left: '-='+ spazio}, tempo, "linear", function(){
				$strip.css("left", containerWidth);
				scrollnews(totalTravel, defTiming);
			});
		}
		setTimeout(function() {
			scrollnews(totalTravel, defTiming);
		}, 3000);
		/*
		$strip.hover(function(){
			jQuery(this).stop();
		},
		function(){
			var offset = jQuery(this).offset();
			var residualSpace = offset.left + stripWidth;
			var residualTime = residualSpace / settings.travelocity;
			scrollnews(residualSpace, defTiming);//residualTime);
		});
		*/
	}); 
};
